Tour Operators

Publish direct to Google.
Keep 100% of the booking.

Local tour operators running surf lessons, food tours, hiking trips, and cultural experiences lose thousands every year to OTA commissions. Spotinga gives you direct Google visibility and a zero-commission booking engine — free to start.

0%
Commission on direct bookings
$6K+
Average annual saving at $2K/month volume
Free
GTTD connectivity — no partner fee
48h
Typical time to go live on Google
THE OTA PROBLEM

For every 4 bookings through an OTA,
you're handing one away

At 25% average commission, a $2,000/month operation loses $500 to the platform. That's $6,000 a year — enough to hire seasonal help, upgrade equipment, or expand a new route.

Commission bleeding

Viator, GetYourGuide, Airbnb Experiences — each taking 20–30% per booking. A profitable tour becomes marginal once you account for the cut.

No customer relationship

The OTA owns the email. The review. The rebooking. You operate the tour but you're invisible to your own customers.

Invisible on Google directly

Without a GTTD connectivity partner, you're not in Google's booking panel. Your website exists, but travellers book through OTAs and you pay the tax.

Policy risk at any time

An OTA can change commission rates, alter search ranking, or suspend your listing without warning. You have no negotiating power.

GOOGLE THINGS TO DO

The same channel OTAs use to list your tours. Now available direct.

Google Things To Do is the panel that appears when someone searches "Tours in Lisbon" or "Surf lessons Gold Coast." OTAs pay to list there on your behalf — then take a commission. Spotinga, as a certified GTTD connectivity partner, lets you list directly.

Travellers see your tour. They click. They book — directly with you. No OTA in the loop. No commission. The customer belongs to you.

Included in the free plan — no connectivity fee
Appears in Google Search & Maps booking panel
You control inventory, pricing, and cancellation terms
Booking comes directly to you — customer data included
Compatible with seasonal and time-slotted products
Works alongside OTA channels (you can use both)
THE MATHS

0% commission. What that actually means for you.

10 bookings/month at $150
$1,125 kept
with OTA
$1,500 Earned
with Spotinga

Based on 25% OTA commission. $375 extra per month stays with you — not the platform.

30 bookings/month at $200
$4,500 kept
with OTA
$6,000 Earned
with Spotinga

$18,000 a year back in your pocket. Enough to hire a part-time guide or expand your fleet.

Group tour at $1,800
$1,350 kept
with OTA
$1,800 Earned
with Spotinga

One group booking saves $450 in commission. Five a month saves over $27,000 a year.

* Estimates based on average OTA commissions of 20–30%. Actual savings depend on your volume and pricing.

BEYOND GOOGLE

Be findable by AI, too

AI assistants like ChatGPT and Perplexity are increasingly used to plan travel. "What are the best surf lessons in Byron Bay?" — if you're not findable with good structured content, you're not in the answer.

Spotinga's product publishing creates clean, structured content with rich metadata — the kind that SEO bots and LLM crawlers can read and cite. Your tours, clearly described, in the right format, for both Google and AI.

Structured product data
Schema.org markup
Google GTTD feed
LLM-readable descriptions
Canonical URLs
WHAT YOU GET

Free to start. Genuinely free.

Not a trial. Not a freemium bait-and-switch. The core booking and distribution tools are permanently free for independent operators.

Google GTTD Publishing

Appear in Google Search and Maps with a direct booking link. Certified connectivity partner — included free.

Free forever
Booking Engine

Time-slotted, capacity-managed bookings. Online payment. Instant confirmation. 0% commission.

Free forever
Contacts & CRM

Every booking creates a contact you own. Tag, segment, and market directly to past guests.

Free forever
Affiliate Programme

Let hotels, bloggers, and travel agents promote your tours and earn per booking. Pay only when they deliver.

Growth module
Multi-Store Support

Multiple brands, locations, or product lines — manage everything under one account.

Growth module
Developer API

Embed a booking widget on your own website, or integrate with your existing systems. Early access coming soon.

Growth module

Stop funding OTAs. Start building your own channel.

Publish to Google GTTD, take direct bookings at 0% commission, and own every customer relationship. Start free — no credit card, no contract.

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